IDC: Apple Was Third Largest Seller of Tablets in India in 2020

Apple enjoyed considerable gains in the Indian tablet market last year, growing its market share and increasing shipments by 13% year-on-year, according to data from IDC.

iPad Air display
For the year, Apple replaced the local Indian maker iBall to become the third-largest shipper of tablets in the country. Compared to 2019, Apple saw its shipments of the iPad increase by 13%, but still “struggled with stock availability throughout the year.”

Apple fell short compared to its closest rivals, however. Lenovo and Samsung, the top two manufacturers for tablets in India, saw their shipments grow by more than 150% each compared to 2019. A significant contributing factor is that both companies offer cheaper, low-end tablets compared to Apple’s ‌iPad‌ line.

2020 saw millions of students work from home, and strong ‌iPad‌ and other tablet sales have largely reflected the new learn-from-home reality. Apple released a new low-end ‌iPad‌ during the year, alongside a redesigned iPad Air. The launch of the new ‌iPad‌ models and Apple’s online store in India likely played roles in Apple’s market share increase.

Related Roundups: iPad, iPad Air
Tag: India

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Apple enjoyed considerable gains in the Indian tablet market last year, growing its market share and increasing shipments by 13% year-on-year, according to data from IDC.

iPad Air display
For the year, Apple replaced the local Indian maker iBall to become the third-largest shipper of tablets in the country. Compared to 2019, Apple saw its shipments of the iPad increase by 13%, but still "struggled with stock availability throughout the year."

Apple fell short compared to its closest rivals, however. Lenovo and Samsung, the top two manufacturers for tablets in India, saw their shipments grow by more than 150% each compared to 2019. A significant contributing factor is that both companies offer cheaper, low-end tablets compared to Apple's ‌iPad‌ line.

2020 saw millions of students work from home, and strong ‌iPad‌ and other tablet sales have largely reflected the new learn-from-home reality. Apple released a new low-end ‌iPad‌ during the year, alongside a redesigned iPad Air. The launch of the new ‌iPad‌ models and Apple's online store in India likely played roles in Apple's market share increase.
Related Roundups: iPad, iPad Air
Tag: India

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iPhone Production in India Reportedly Impacted By Tensions Along Chinese Border

Apple’s iPhone production in India is starting to feel the impact of geopolitical tensions between India and China, due to limitations in the issuances of entrance visas, the South China Morning Post reports.

India and China have been in a state of heightened tension following clashes at the border earlier last year. India has banned a number of Chinese apps, and is now issuing visas to Chinese nationals to enter the country at a slower pace than normal. According to people familiar with the situation, India has been at a near standstill with issuing visas for Chinese engineers, who are needed for Apple suppliers in the country to set up factories or get production underway.

It’s important to note that countries around the world have beefed up border control measures amid the global health crisis. The South China Morning Post fails to address the health crisis as possibly being the reason that India has been slow to issue visas. Either way, however, India’s tight border control does seem to be hindering production.

The news comes following reports this week that Prime Minister Narendra Modi’s government is set to announce a new PLI (performance-linked incentive) scheme to bolster the country’s exports of IT products such as tablets, servers, and PCs. Apple’s reportedly nudging the government to increase the scheme’s budget as it hopes to begin iPad production in the country.

Apple suppliers such as Foxconn and Pegatron have already engaged with the Indian government on past schemes by increasing investment in the country and operating mass production lines for select models of the ‌iPhone‌. This is all part of an overarching push by Apple to de-prioritize China as its main production hub, and instead move to countries such as India or Vietnam.

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Apple's iPhone production in India is starting to feel the impact of geopolitical tensions between India and China, due to limitations in the issuances of entrance visas, the South China Morning Post reports.



India and China have been in a state of heightened tension following clashes at the border earlier last year. India has banned a number of Chinese apps, and is now issuing visas to Chinese nationals to enter the country at a slower pace than normal. According to people familiar with the situation, India has been at a near standstill with issuing visas for Chinese engineers, who are needed for Apple suppliers in the country to set up factories or get production underway.

It's important to note that countries around the world have beefed up border control measures amid the global health crisis. The South China Morning Post fails to address the health crisis as possibly being the reason that India has been slow to issue visas. Either way, however, India's tight border control does seem to be hindering production.

The news comes following reports this week that Prime Minister Narendra Modi's government is set to announce a new PLI (performance-linked incentive) scheme to bolster the country's exports of IT products such as tablets, servers, and PCs. Apple's reportedly nudging the government to increase the scheme's budget as it hopes to begin iPad production in the country.

Apple suppliers such as Foxconn and Pegatron have already engaged with the Indian government on past schemes by increasing investment in the country and operating mass production lines for select models of the ‌iPhone‌. This is all part of an overarching push by Apple to de-prioritize China as its main production hub, and instead move to countries such as India or Vietnam.
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iPhone Assembler Pegatron Acquires Land for Production Base in India

Apple supplier Pegatron says it has spent $14.2 million to buy the rights to use a plot of land for building a factory in Channai, India.


Via a DigiTimes report:

Pegatron will set up a manufacturing base on the factory site mainly for production of iPhone smartphones, with production to begin the earliest in the second half of 2021, according to industry sources, adding Pegatron plans to employ about 14,000 workers there.

Pegatron is Apple’s second-largest ‌iPhone‌ assembler after Foxconn, and in June of last year registered a wholly-owned subsidiary called Pegatron Technology India. In late 2020, its board of directors approved a proposal to spend $150 million to build its first ‌iPhone‌ manufacturing plant in the country.

Pegatron has been cleared to take part in India’s billion-dollar Production-Linked Incentive Scheme, which provides incentives on locally-produced smartphones. The Taipei-based assembler joins rival ‌‌iPhone‌‌ manufacturers Foxconn and Wistron, which are already signed up to the scheme.

Pegatron has also established a Vietnam-based wholly-owned subsidiary, Pegatron Vietnam, with initial paid-in capital of $150 million, some of which was used in late 2020 to acquire land in Haiphong, where it plans to set up a production base.

The ‌iPhone‌ assembler recently drew the ire of Apple after it was discovered that the ‌‌iPhone‌‌ supplier had been committing labor violations at a student workers’ program at its Shanghai and Kunshan campuses in eastern China.

Apple put Pegatron on probation as a result of the violations, and while the supplier’s current ‌‌‌iPhone‌‌‌ business is not expected to be affected, it could lose some iPhone 12 orders to rival Luxshare next year.

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Apple supplier Pegatron says it has spent $14.2 million to buy the rights to use a plot of land for building a factory in Channai, India.


Via a DigiTimes report:
Pegatron will set up a manufacturing base on the factory site mainly for production of iPhone smartphones, with production to begin the earliest in the second half of 2021, according to industry sources, adding Pegatron plans to employ about 14,000 workers there.
Pegatron is Apple's second-largest ‌iPhone‌ assembler after Foxconn, and in June of last year registered a wholly-owned subsidiary called Pegatron Technology India. In late 2020, its board of directors approved a proposal to spend $150 million to build its first ‌iPhone‌ manufacturing plant in the country.

Pegatron has been cleared to take part in India's billion-dollar Production-Linked Incentive Scheme, which provides incentives on locally-produced smartphones. The Taipei-based assembler joins rival ‌‌iPhone‌‌ manufacturers Foxconn and Wistron, which are already signed up to the scheme.

Pegatron has also established a Vietnam-based wholly-owned subsidiary, Pegatron Vietnam, with initial paid-in capital of $150 million, some of which was used in late 2020 to acquire land in Haiphong, where it plans to set up a production base.

The ‌iPhone‌ assembler recently drew the ire of Apple after it was discovered that the ‌‌iPhone‌‌ supplier had been committing labor violations at a student workers' program at its Shanghai and Kunshan campuses in eastern China.

Apple put Pegatron on probation as a result of the violations, and while the supplier's current ‌‌‌iPhone‌‌‌ business is not expected to be affected, it could lose some iPhone 12 orders to rival Luxshare next year.
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Apple Lobbies Indian Government to Begin Local iPad Production

Apple is looking to begin iPad production in India by participating in a new government proposed scheme to increase India’s exports of computer parts and products, according to sources cited by Reuters.

Last year, Indian Prime Minister Narendra Modi launched a new PLI (performance-linked incentive) scheme to encourage major companies, such as Apple, to produce more products in the country. The scheme has a government budget of nearly $1 billion and offers suppliers and manufacturers a cashback for exports.

The new scheme, reported today, is aimed directly at boosting the production of IT products such as tablets, laptops, and servers. Apple is reportedly among a group of companies lobbying the Indian government to increase the budget of the new proposal to $2.7 billion, to compensate for the lack of supply chain infrastructure needed to produce IT products, such as tablets and the ‌iPad‌.

A source cited by Reuters says that the Indian government “is asking Apple to get iPads assembled by its contract manufacturers here, the non-Chinese companies.” Currently, three Apple suppliers operate in the country: Foxconn, Wistron, and Pegatron. Out of the three, it’s not clear which one would be responsible for producing the ‌iPad‌, or which ‌iPad‌ model would be produced.

A report by Nikkei Asia last month reported similar ambitions by Apple to increase local production of the ‌iPad‌, alongside the iPhone and Mac in India. The report cited production beginning as early as the middle of this year, which seems to line up with the expected announcement of the new Indian PLI scheme.

A number of Apple suppliers have already begun operations in India. Last year, ‌iPhone‌ supplier Pegatron reportedly increased its investment in India to $150 million, and an earlier report cited that Apple may be planning to produce up to $40 billion worth of smartphones in the country.

Despite the efforts by the tech-giant to boost the production of products outside of China and into India, recent riots have put a dampener on the pace of those efforts. In December, workers at a factory owned by supplier Wistron went on a rampage, ransacking and damaging the site over claims of unpaid wages. In response, Apple placed the supplier on probation and found that it had violated its “Supplier Code of Conduct.” Apple has yet to remove the supplier from probation.

Tags: iPad, India

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Apple is looking to begin iPad production in India by participating in a new government proposed scheme to increase India's exports of computer parts and products, according to sources cited by Reuters.



Last year, Indian Prime Minister Narendra Modi launched a new PLI (performance-linked incentive) scheme to encourage major companies, such as Apple, to produce more products in the country. The scheme has a government budget of nearly $1 billion and offers suppliers and manufacturers a cashback for exports.

The new scheme, reported today, is aimed directly at boosting the production of IT products such as tablets, laptops, and servers. Apple is reportedly among a group of companies lobbying the Indian government to increase the budget of the new proposal to $2.7 billion, to compensate for the lack of supply chain infrastructure needed to produce IT products, such as tablets and the ‌iPad‌.

A source cited by Reuters says that the Indian government "is asking Apple to get iPads assembled by its contract manufacturers here, the non-Chinese companies." Currently, three Apple suppliers operate in the country: Foxconn, Wistron, and Pegatron. Out of the three, it's not clear which one would be responsible for producing the ‌iPad‌, or which ‌iPad‌ model would be produced.

A report by Nikkei Asia last month reported similar ambitions by Apple to increase local production of the ‌iPad‌, alongside the iPhone and Mac in India. The report cited production beginning as early as the middle of this year, which seems to line up with the expected announcement of the new Indian PLI scheme.

A number of Apple suppliers have already begun operations in India. Last year, ‌iPhone‌ supplier Pegatron reportedly increased its investment in India to $150 million, and an earlier report cited that Apple may be planning to produce up to $40 billion worth of smartphones in the country.

Despite the efforts by the tech-giant to boost the production of products outside of China and into India, recent riots have put a dampener on the pace of those efforts. In December, workers at a factory owned by supplier Wistron went on a rampage, ransacking and damaging the site over claims of unpaid wages. In response, Apple placed the supplier on probation and found that it had violated its "Supplier Code of Conduct." Apple has yet to remove the supplier from probation.
Tags: iPad, India

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Apple Supplier Wistron ‘Working Hard’ to Raise Standards at Violence-Hit India Factory [Update]

Apple supplier Wistron said it plans to restart operations at its iPhone manufacturing facility in India, where workers caused widespread damage late last year over claims of unpaid wages.


In a statement given to Reuters, the Taiwanese company said it was working hard to raise standards and fix issues at the plant in Karnataka’s Kolar district.

“We are looking forward to restarting our operations and welcoming back team members and we thank them for their patience and support as we worked through corrective actions,” Wistron said.

In December 2020, disgruntled staff went on a rampage at the plant, upturning cars and destroying equipment and furniture.

Wistron initially claimed that the incident was caused by people of unknown identities from outside who intruded into and damaged its facility with unclear intentions.

However, local media reported that many of the 2,000 employees were involved in the violence, with many claiming that they had not been fully paid for four months and were being forced to do extra shifts.

Following the unrest, Apple placed Wistron on probation while it conducted an audit, which found that the plant showed violations of its “Supplier Code of Conduct.”

According to Apple, Wistron had failed to implement proper working hour management processes, which “led to payment delays for some workers in October and November.”

The plant was set to hire up to 20,000 more workers to manufacture more iPhone SE devices, but the plan was put on ice and Apple said it would not award Wistron any new business until it addressed how its workers are treated.

The Apple probation has delayed the tech company’s manufacturing push into India, where it has pledged to invest $1 billion dollars as it seeks to diversify its global supply chains.

Update: Regarding the restarting of operations at the Wistron plant, Apple has released the following statement (via Reuters):

“For the past eight weeks, teams across Apple, along with independent auditors, have been working with Wistron to make sure the necessary systems and processes are in place at their Narasapura facility,” Apple said in a statement.

“Wistron remains on probation and we will monitor their progress closely.”

Tags: India, Wistron

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Apple supplier Wistron said it plans to restart operations at its iPhone manufacturing facility in India, where workers caused widespread damage late last year over claims of unpaid wages.


In a statement given to Reuters, the Taiwanese company said it was working hard to raise standards and fix issues at the plant in Karnataka's Kolar district.
"We are looking forward to restarting our operations and welcoming back team members and we thank them for their patience and support as we worked through corrective actions,” Wistron said.
In December 2020, disgruntled staff went on a rampage at the plant, upturning cars and destroying equipment and furniture.

Wistron initially claimed that the incident was caused by people of unknown identities from outside who intruded into and damaged its facility with unclear intentions.

However, local media reported that many of the 2,000 employees were involved in the violence, with many claiming that they had not been fully paid for four months and were being forced to do extra shifts.

Following the unrest, Apple placed Wistron on probation while it conducted an audit, which found that the plant showed violations of its "Supplier Code of Conduct."

According to Apple, Wistron had failed to implement proper working hour management processes, which "led to payment delays for some workers in October and November."

The plant was set to hire up to 20,000 more workers to manufacture more iPhone SE devices, but the plan was put on ice and Apple said it would not award Wistron any new business until it addressed how its workers are treated.

The Apple probation has delayed the tech company's manufacturing push into India, where it has pledged to invest $1 billion dollars as it seeks to diversify its global supply chains.

Update: Regarding the restarting of operations at the Wistron plant, Apple has released the following statement (via Reuters):
"For the past eight weeks, teams across Apple, along with independent auditors, have been working with Wistron to make sure the necessary systems and processes are in place at their Narasapura facility," Apple said in a statement.

"Wistron remains on probation and we will monitor their progress closely."


Tags: India, Wistron

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India proposes to reduce duties on steel, stainless steel products

A budgetary proposal by the Indian government to reduce steel duties has divided the Indian steel sector. India proposes reduction in steel duties In her 2021 budget speech presented in parliament earlier in the week, Finance Minister Nirmala Sitharama…

A budgetary proposal by the Indian government to reduce steel duties has divided the Indian steel sector. India proposes reduction in steel duties In her 2021 budget speech presented in parliament earlier in the week, Finance Minister Nirmala Sitharaman proposed reducing customs duty on imports of semi-flat steel. She proposed cutting the duy for the...

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Apple Shifting More iPhone and iPad Production to India and Vietnam

In an effort to diversify its supply chain and manufacture more products outside of China, Apple this year plans to ramp up production of iPhones, iPads, Macs, and other devices in India and Vietnam, according to a report from Nikkei Asia.


iPad production in Vietnam is set to start as early as the middle of 2021, and the shift will mark the first time that a large number of devices will be built outside of China.

At the same time, Apple is increasing iPhone production in India, and as soon as this quarter, factories in the country will begin manufacturing the new iPhone 12 models.

Production for smart speakers, earphones, and computers is increasing in Southeast Asia. Apple suppliers in Vietnam will expand production capacity for the HomePod mini, which is already being manufactured in the country, and some production of the Mac mini has been relocated to Malaysia. Apple last year also started assembling some of the AirPods Pro in Vietnam.

Late last year, reports suggested Apple was asking Foxconn to move ‌iPad‌ and MacBook assembly from China to Vietnam amid ongoing trade tensions between the U.S. and China, and Foxconn has now been granted a license to construct a $270 million plant in the northern Vietnamese province of Bac Giang.

Apple and other major tech companies have been aiming to reduce their dependence on China due to rising labor costs and trade tensions between the U.S. and China, plus the pandemic led to major supply chain issues that further sparked efforts to diversify.

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In an effort to diversify its supply chain and manufacture more products outside of China, Apple this year plans to ramp up production of iPhones, iPads, Macs, and other devices in India and Vietnam, according to a report from Nikkei Asia.


iPad production in Vietnam is set to start as early as the middle of 2021, and the shift will mark the first time that a large number of devices will be built outside of China.

At the same time, Apple is increasing iPhone production in India, and as soon as this quarter, factories in the country will begin manufacturing the new iPhone 12 models.

Production for smart speakers, earphones, and computers is increasing in Southeast Asia. Apple suppliers in Vietnam will expand production capacity for the HomePod mini, which is already being manufactured in the country, and some production of the Mac mini has been relocated to Malaysia. Apple last year also started assembling some of the AirPods Pro in Vietnam.

Late last year, reports suggested Apple was asking Foxconn to move ‌iPad‌ and MacBook assembly from China to Vietnam amid ongoing trade tensions between the U.S. and China, and Foxconn has now been granted a license to construct a $270 million plant in the northern Vietnamese province of Bac Giang.

Apple and other major tech companies have been aiming to reduce their dependence on China due to rising labor costs and trade tensions between the U.S. and China, plus the pandemic led to major supply chain issues that further sparked efforts to diversify.
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Research Suggests Apple Doubled Its Market Share in India Last Year

Apple’s market share in India increased from 2% to 4% in the quarter that ended in December, based on data collated by research firms Counterpoint and Cybermedia.


As reported by TechCrunch, Apple shipped more than 1.5 million iPhone units in India in the quarter, up 100% year-on-year, making this its best quarter in the country to date.

According to the data, Apple managed to double its market share thanks to improved sales of the iPhone 11, iPhone XR, iPhone 12, and the 2020 iPhone SE. Overall, Apple shipped more than 3.2 million ‌iPhone‌ units in India in 2020, up 60% year-on-year.

The results follow several recent moves by Apple in the country, including the launch of a regional online store in September 2020 and a Diwali promotion in October that offered free AirPods with every ‌iPhone 11‌ purchase.

Apple has historically struggled to be competitive in what is the world’s second largest smartphone market, in part due to the premium price tags of its ‌iPhone‌ models versus the low cost of rival handsets from the likes of Xiaomi, Oppo, and Vivo that have swamped the market.

However, Apple has taken advantage of the Indian government’s Made in India initiative to increase its regional manufacturing base, which has allowed it to save import duty costs and pass on the savings to customers by reducing prices on older generation ‌iPhone‌ models.

Local production of newer ‌iPhone‌ models is next on Apple’s agenda, and Apple supplier Wistron recently began trial production of the ‌‌iPhone 12‌‌ at a new facility near Bengaluru, with full production set to begin in mid-2021. The ‌‌iPhone 12‌‌ would be the seventh ‌iPhone‌ model to be manufactured in India, but the first high-end device to do so.

Apple is also planning to open retail stores in India in the near future, all of which suggests its strategy in the country is headed in the right direction. Apple is due to report its earnings on Wednesday, so expect India to be a highlight.

Tag: India

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Apple's market share in India increased from 2% to 4% in the quarter that ended in December, based on data collated by research firms Counterpoint and Cybermedia.


As reported by TechCrunch, Apple shipped more than 1.5 million iPhone units in India in the quarter, up 100% year-on-year, making this its best quarter in the country to date.

According to the data, Apple managed to double its market share thanks to improved sales of the iPhone 11, iPhone XR, iPhone 12, and the 2020 iPhone SE. Overall, Apple shipped more than 3.2 million ‌iPhone‌ units in India in 2020, up 60% year-on-year.

The results follow several recent moves by Apple in the country, including the launch of a regional online store in September 2020 and a Diwali promotion in October that offered free AirPods with every ‌iPhone 11‌ purchase.

Apple has historically struggled to be competitive in what is the world's second largest smartphone market, in part due to the premium price tags of its ‌iPhone‌ models versus the low cost of rival handsets from the likes of Xiaomi, Oppo, and Vivo that have swamped the market.

However, Apple has taken advantage of the Indian government's Made in India initiative to increase its regional manufacturing base, which has allowed it to save import duty costs and pass on the savings to customers by reducing prices on older generation ‌iPhone‌ models.

Local production of newer ‌iPhone‌ models is next on Apple's agenda, and Apple supplier Wistron recently began trial production of the ‌‌iPhone 12‌‌ at a new facility near Bengaluru, with full production set to begin in mid-2021. The ‌‌iPhone 12‌‌ would be the seventh ‌iPhone‌ model to be manufactured in India, but the first high-end device to do so.

Apple is also planning to open retail stores in India in the near future, all of which suggests its strategy in the country is headed in the right direction. Apple is due to report its earnings on Wednesday, so expect India to be a highlight.
Tag: India

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Indian industry groups put pressure on ministers to ban iron ore exports

A chorus of protests against Indian iron-ore exports — with associations of sponge iron and steel-forgings manufacturers making common cause with the India Steel Association (ISA) — has brought pressure on ministers to ban exports of iron ore. Of those exports, 90% goes to China. The groups are protesting in a bid to support domestic…

The post Indian industry groups put pressure on ministers to ban iron ore exports appeared first on Steel, Aluminum, Copper, Stainless, Rare Earth, Metal Prices, Forecasting | MetalMiner.

A chorus of protests against Indian iron-ore exports — with associations of sponge iron and steel-forgings manufacturers making common cause with the India Steel Association (ISA) — has brought pressure on ministers to ban exports of iron ore. Of those exports, 90% goes to China. The groups are protesting in a bid to support domestic...

The post Indian industry groups put pressure on ministers to ban iron ore exports appeared first on Steel, Aluminum, Copper, Stainless, Rare Earth, Metal Prices, Forecasting | MetalMiner.

Reliance, BP begin production from deepwater gas field off India’s east coast

The beginning of production at what is now Asia’s deepest offshore natural gas field will increase the share of natural gas India’s energy basket. Become part of the MetalMiner LinkedIn group and stay connected to trends we’re watching and interesting metal facts. India set to strengthen natural gas production A few days ago, Reliance Industries…

The post Reliance, BP begin production from deepwater gas field off India’s east coast appeared first on Steel, Aluminum, Copper, Stainless, Rare Earth, Metal Prices, Forecasting | MetalMiner.

The beginning of production at what is now Asia’s deepest offshore natural gas field will increase the share of natural gas India’s energy basket. Become part of the MetalMiner LinkedIn group and stay connected to trends we’re watching and interesting metal facts. India set to strengthen natural gas production A few days ago, Reliance Industries...

The post Reliance, BP begin production from deepwater gas field off India’s east coast appeared first on Steel, Aluminum, Copper, Stainless, Rare Earth, Metal Prices, Forecasting | MetalMiner.