Odd Apple-Designed Magnetic Wireless Charger Prototype Surfaces in Leaked Video

Amid rumors that Apple is continuing to work on some kind of wireless charging mat after the failure of the AirPower, 9to5Mac has shared a video said to depict an Apple “magnetic wireless charger prototype.”


The charger is a flat white disc with some kind of connector at the back, which appears to allow it to attach to another device. The circular shape resembles the Qi-based wireless charging coils built into iPhones, and the connector indicates that it could be a component of a larger accessory.

Video claims to show Apple magnetic wireless charger prototype. More at @9to5mac pic.twitter.com/BDReuIIW4C

— Jordan Kahn (@JordanKahn) September 17, 2020

Rumors have suggested that the iPhone 12 models have a ring of magnets inside for attaching them to wireless charging accessories, but it’s not known if the prototype is related. Component photos have previously depicted alleged ‌iPhone 12‌ internals that feature the rumored magnet layout.


There is no word on what this charger is, how Apple will use it, or if it is somehow representative of a future wireless charging accessory that Apple will release.

There is a possibility that this is some kind of accessory that Apple will use as a display in its retail stores, as other curious mounts spotted in the past have turned out to be for retail use. It’s also possible that this is some kind of demo unit designed for Apple’s Made for iPhone partners to provide instructions on future wireless chargers.
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Amid rumors that Apple is continuing to work on some kind of wireless charging mat after the failure of the AirPower, 9to5Mac has shared a video said to depict an Apple "magnetic wireless charger prototype."


The charger is a flat white disc with some kind of connector at the back, which appears to allow it to attach to another device. The circular shape resembles the Qi-based wireless charging coils built into iPhones, and the connector indicates that it could be a component of a larger accessory.


Rumors have suggested that the iPhone 12 models have a ring of magnets inside for attaching them to wireless charging accessories, but it's not known if the prototype is related. Component photos have previously depicted alleged ‌iPhone 12‌ internals that feature the rumored magnet layout.


There is no word on what this charger is, how Apple will use it, or if it is somehow representative of a future wireless charging accessory that Apple will release.

There is a possibility that this is some kind of accessory that Apple will use as a display in its retail stores, as other curious mounts spotted in the past have turned out to be for retail use. It's also possible that this is some kind of demo unit designed for Apple's Made for iPhone partners to provide instructions on future wireless chargers.
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Apple Donating Additional Funds to Firefighting Efforts on the West Coast

As wildfires continue to rage across California and Oregon, Apple CEO Tim Cook today announced on Twitter that Apple plans to donate additional money to firefighting and recovery efforts across the West Coast.

Image Credit: Marcio Jose Sanchez/Associated Press. Creek Fire near Fresno, California

Cook previously announced fire relief donations on August 19, when a lightning storm in Northern California sparked 367 fires, including several major fires that have decimated areas in Santa Clara County, Santa Cruz County, Napa County, and Sonoma County.

Apple is making additional donations to firefighting and recovery across the West Coast. Our hearts are with those that have lost so much. The fires are an urgent reminder that we must act together to protect the planet we all share.

— ‌Tim Cook‌ (@tim_cook) September 11, 2020

The original fires caused by lightning have been largely contained, but hot weather and dry conditions have caused other fires to start.

There continue to be serious fires in both Northern and Southern California, such as the Creek Fire in Fresno and Madera that has burned more than 175,000 acres after it was started during a gender reveal party. Southern Oregon is facing a fire that has burned more than a million acres, and hundreds of thousands of acres have been burned in Washington.

Fires on the West Coast are expected to continue through October, a time of the year we’ve come to know as fire season, with high winds, low humidity, and high temperatures leading to the ignition of dry brush.

Apple has previously donated millions to wildfire relief efforts in 2017, 2018, and 2019.
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As wildfires continue to rage across California and Oregon, Apple CEO Tim Cook today announced on Twitter that Apple plans to donate additional money to firefighting and recovery efforts across the West Coast.

Image Credit: Marcio Jose Sanchez/Associated Press. Creek Fire near Fresno, California

Cook previously announced fire relief donations on August 19, when a lightning storm in Northern California sparked 367 fires, including several major fires that have decimated areas in Santa Clara County, Santa Cruz County, Napa County, and Sonoma County.


The original fires caused by lightning have been largely contained, but hot weather and dry conditions have caused other fires to start.

There continue to be serious fires in both Northern and Southern California, such as the Creek Fire in Fresno and Madera that has burned more than 175,000 acres after it was started during a gender reveal party. Southern Oregon is facing a fire that has burned more than a million acres, and hundreds of thousands of acres have been burned in Washington.

Fires on the West Coast are expected to continue through October, a time of the year we've come to know as fire season, with high winds, low humidity, and high temperatures leading to the ignition of dry brush.

Apple has previously donated millions to wildfire relief efforts in 2017, 2018, and 2019.
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Apple’s September 15 Event Page Includes Morphing AR Logo

Apple this morning announced a digital-only event that will be held on Tuesday, September 15, and if you view the event webpage on an iPhone, you can tap on the logo to open up Apple’s Safari AR viewer, to see the logo morph and change in real-time in the real world.


Just open up the event site on an ‌iPhone‌ or iPad and tap right on the logo to open up the AR version. The graphic Apple is using for the event morphs from an Apple logo to the date and back again.

Apple often creates fun graphical experiences for its events. In the past, it has done an October iPad event where it created dozens of different Apple logos, and people often look to event art designs to seek out signs of what to expect when it comes to announcements.

This year, we’re expecting the new iPhone 12 lineup to be introduced at the event, and at least one model is rumored to have a new LiDAR Scanner much like the iPad Pro, introducing improved AR capabilities.

Apple could also unveil new Apple Watch models, new iPads, AirTags, over-ear headphones, and more, though it’s possible we could have two events in 2020 given the sheer number of new products that are on the horizon.
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Apple this morning announced a digital-only event that will be held on Tuesday, September 15, and if you view the event webpage on an iPhone, you can tap on the logo to open up Apple's Safari AR viewer, to see the logo morph and change in real-time in the real world.


Just open up the event site on an ‌iPhone‌ or iPad and tap right on the logo to open up the AR version. The graphic Apple is using for the event morphs from an Apple logo to the date and back again.

Apple often creates fun graphical experiences for its events. In the past, it has done an October iPad event where it created dozens of different Apple logos, and people often look to event art designs to seek out signs of what to expect when it comes to announcements.

This year, we're expecting the new iPhone 12 lineup to be introduced at the event, and at least one model is rumored to have a new LiDAR Scanner much like the iPad Pro, introducing improved AR capabilities.

Apple could also unveil new Apple Watch models, new iPads, AirTags, over-ear headphones, and more, though it's possible we could have two events in 2020 given the sheer number of new products that are on the horizon.
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Apple Publishes Human Rights Policy Following Shareholder Pressure Over China Censorship

Apple has published a human rights policy document that commits to “freedom of information and expression,” following years of criticism from investors that it shows too much deference to Beijing and accedes to China’s censorship demands.


The four-page document formalizes Apple’s commitment to “respecting the human rights of everyone whose lives we touch,” but concedes that the company is “required to comply with local laws,” although it stops short of mentioning any particular country.

“Where national law and international human rights standards differ, we follow the higher standard. Where they are in conflict, we respect national law while seeking to respect the principles of internationally recognised human rights.”

The Financial Times reports that Apple’s board of directors approved the policy and published it ahead of a deadline of September 5 for shareholders to submit motions for next year’s investor meeting.

The commitment comes seven months after some of Apple’s shareholders defied management and supported a proposal from a consumer advocacy group called SumOfUs that would have compelled it to uphold freedom of expression globally. Apple reportedly tried to strike the proposal from the agenda but was denied by the US Securities and Exchange Commission.

Apple has faced increasingly pressure from investors about its relationship with China and its tendency to accede to Beijing’s demands. Last year, for example, Apple removed the app of news outlet Quartz from China’s ‌‌App Store‌‌ after complaints from the government that it included content that is illegal in the country. The app was covering the Hong Kong Umbrella Movement protests at the time.

Apple has also been forced to remove many VPN apps from the ‌‌App Store‌‌ in China due to the administration’s regulations. Other apps affected in the past include WhatsApp, Facebook, Snapchat, Twitter, and the New York Times app.

Sondhya Gupta, campaign manager at SumOfUs, welcomed the publication of Apple’s human rights policy, but told FT it was not clear how Apple would create proper oversight or measure progress, and Apple had not said how it would disclose the actions it might take in response to government demands that could limit free expression or access to information.

Note: Due to the political or social nature of the discussion regarding this topic, the discussion thread is located in our Political News forum. All forum members and site visitors are welcome to read and follow the thread, but posting is limited to forum members with at least 100 posts.
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Apple has published a human rights policy document that commits to "freedom of information and expression," following years of criticism from investors that it shows too much deference to Beijing and accedes to China's censorship demands.


The four-page document formalizes Apple's commitment to "respecting the human rights of everyone whose lives we touch," but concedes that the company is "required to comply with local laws," although it stops short of mentioning any particular country.
"Where national law and international human rights standards differ, we follow the higher standard. Where they are in conflict, we respect national law while seeking to respect the principles of internationally recognised human rights."
The Financial Times reports that Apple's board of directors approved the policy and published it ahead of a deadline of September 5 for shareholders to submit motions for next year's investor meeting.

The commitment comes seven months after some of Apple's shareholders defied management and supported a proposal from a consumer advocacy group called SumOfUs that would have compelled it to uphold freedom of expression globally. Apple reportedly tried to strike the proposal from the agenda but was denied by the US Securities and Exchange Commission.

Apple has faced increasingly pressure from investors about its relationship with China and its tendency to accede to Beijing's demands. Last year, for example, Apple removed the app of news outlet Quartz from China's ‌‌App Store‌‌ after complaints from the government that it included content that is illegal in the country. The app was covering the Hong Kong Umbrella Movement protests at the time.

Apple has also been forced to remove many VPN apps from the ‌‌App Store‌‌ in China due to the administration's regulations. Other apps affected in the past include WhatsApp, Facebook, Snapchat, Twitter, and the New York Times app.

Sondhya Gupta, campaign manager at SumOfUs, welcomed the publication of Apple's human rights policy, but told FT it was not clear how Apple would create proper oversight or measure progress, and Apple had not said how it would disclose the actions it might take in response to government demands that could limit free expression or access to information.

Note: Due to the political or social nature of the discussion regarding this topic, the discussion thread is located in our Political News forum. All forum members and site visitors are welcome to read and follow the thread, but posting is limited to forum members with at least 100 posts.
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Apple Settles Class Action Lawsuit Over Powerbeats 2, Agrees to Pay $9.75 Million

Apple has settled a class action lawsuit related to the Powerbeats 2 headphones, which was levied against the Cupertino company after some customers found that the Powerbeats 2, first released in 2015, had a defect that could cause them to stop working and fail to retain charge after “minimal usage.”


Plaintiffs alleged that Apple misrepresented the battery life of the Powerbeats 2, and that the Powerbeats 2 were sweat and water resistant. Apple was also accused of not repairing or replacing defective Powerbeats 2 within the one-year warranty period, with the lawsuit initially filed in 2017.

There was no ruling by the court as Apple and the plaintiffs in the case have agreed to a settlement that will see Apple paying $9,750,000. Apple says that it denies all allegations and is paying the settlement fee to avoid expensive litigation. The $9.75 million will be split between all Class Members who submit claim forms (one payment per household) after attorneys’ fees and related costs are paid.

Details about the settlement were sent out to Powerbeats 2 owners this evening. Customers who purchased new Powerbeats 2 earbuds before August 7, 2020 can claim a payment from the settlement after it is approved by the Superior Court of the State of California, Santa Clara County. A hearing is set to be held on January 15, 2021 at 9:00 a.m.

For those who owned or own Powerbeats 2, claims can be submitted online through the settlement website, which also includes more information on the settlement agreement. Those who want to participate in the settlement need to do so by November 20, 2020.
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Apple has settled a class action lawsuit related to the Powerbeats 2 headphones, which was levied against the Cupertino company after some customers found that the Powerbeats 2, first released in 2015, had a defect that could cause them to stop working and fail to retain charge after "minimal usage."


Plaintiffs alleged that Apple misrepresented the battery life of the Powerbeats 2, and that the Powerbeats 2 were sweat and water resistant. Apple was also accused of not repairing or replacing defective Powerbeats 2 within the one-year warranty period, with the lawsuit initially filed in 2017.

There was no ruling by the court as Apple and the plaintiffs in the case have agreed to a settlement that will see Apple paying $9,750,000. Apple says that it denies all allegations and is paying the settlement fee to avoid expensive litigation. The $9.75 million will be split between all Class Members who submit claim forms (one payment per household) after attorneys' fees and related costs are paid.

Details about the settlement were sent out to Powerbeats 2 owners this evening. Customers who purchased new Powerbeats 2 earbuds before August 7, 2020 can claim a payment from the settlement after it is approved by the Superior Court of the State of California, Santa Clara County. A hearing is set to be held on January 15, 2021 at 9:00 a.m.

For those who owned or own Powerbeats 2, claims can be submitted online through the settlement website, which also includes more information on the settlement agreement. Those who want to participate in the settlement need to do so by November 20, 2020.
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Apple Newsroom Redesigned With Emphasis on Featured Stories, Shares Profile of Alabama Teacher Portrice Warren

Apple Newsroom today received a redesign with an emphasis on featured stories and shared a new profile of educator Portice Warren.


The profile highlights how Warren, a fourth grade science and social studies teacher in Birmingham, Alabama, will be using Apple tools and resources likes the Everyone Can Code curriculum and Clips app to provide remote learning to her students this year.

“Planning is going to be a key factor for me as an educator, but I know Apple resources are helping give me the roadmap I can take moving forward with my students,” said Warren. “I also know I have to keep myself balanced, because I’m going to have 64 students and 100-plus parents that I’m going to have to be a source of encouragement for.”

Warren is one of nearly 500 educators who participated in a virtual coding academy this summer as part of Apple’s Community Education Initiative, designed to bring coding, creativity, and workforce development opportunities to communities that are traditionally underrepresented in technology, according to Apple.

“Ten years from now, I want my students to look back and see the powerful impact remote learning had on them, and that it was a positive transition,” added Warren. “There are going to be a lot of challenges, but I won’t let my students fall through the cracks. I know there is going to be a lot of hard work involved, but in the long run it will pay off. And that investment in their future is my purpose.”
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Apple Newsroom today received a redesign with an emphasis on featured stories and shared a new profile of educator Portice Warren.


The profile highlights how Warren, a fourth grade science and social studies teacher in Birmingham, Alabama, will be using Apple tools and resources likes the Everyone Can Code curriculum and Clips app to provide remote learning to her students this year.

"Planning is going to be a key factor for me as an educator, but I know Apple resources are helping give me the roadmap I can take moving forward with my students," said Warren. "I also know I have to keep myself balanced, because I'm going to have 64 students and 100-plus parents that I'm going to have to be a source of encouragement for."

Warren is one of nearly 500 educators who participated in a virtual coding academy this summer as part of Apple's Community Education Initiative, designed to bring coding, creativity, and workforce development opportunities to communities that are traditionally underrepresented in technology, according to Apple.

"Ten years from now, I want my students to look back and see the powerful impact remote learning had on them, and that it was a positive transition," added Warren. "There are going to be a lot of challenges, but I won't let my students fall through the cracks. I know there is going to be a lot of hard work involved, but in the long run it will pay off. And that investment in their future is my purpose."
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Congressman Leading Tech Antitrust Investigation Says July Hearing Confirms ‘Deeply Disturbing Behavior’

The antitrust hearing that Apple CEO Tim Cook, Google CEO Sundar Pichai, Facebook CEO Mark Zuckerberg, and Amazon CEO Jeff Bezos participated in back in July confirmed that all of the companies are engaging in “behavior which is deeply disturbing and requires Congress to take action,” according to Representative David Cicilline, the chairman of the House antitrust panel leading the inquiry.


Cicilline made the remarks in an interview with Bloomberg, where he said that the investigation has confirmed that Apple, Google, Amazon, and Facebook are all abusing their market power to the detriment of consumers.

“The kind of common theme is the abuse of their market power to maintain their market dominance, to crush competitors, to exclude folks from their platform and to earn monopoly rents.”

Cicilline said that he is prepared to deliver recommendations as soon as next month, and that Congress must act urgently to protect consumers. Cicilline did not go into detail about the recommendations the panel would deliver, but he says he’s working with Republicans to find common ground on “biggest, boldest ideas.”

According to Bloomberg, Cicilline did mention the possibility of a Glass-Steagall law for technology platforms, which would prevent tech companies from both running a platform and competing on it at the same time.

“That’s a big idea,” he said about separating the two functions. “It would be one way to try to separate out what is a relationship fraught with conflicts that I think is promoting tremendous market dominance and bullying behavior by Amazon, as an example.”

The antitrust committee’s report will address four areas: changes to current antitrust laws, reforms aimed at the tech sector, strengthening private antitrust litigation by plaintiffs, and ensuring the DoJ and FTC have the resources to do their jobs.

The U.S. House Judiciary Antitrust Subcommittee has been investigating Apple, Google, Amazon, and Facebook since July 2019, culminating in a hearing with the CEOs of all of the companies.

For Apple, the subcommittee has focused on the company’s App Store policies and fees, specifically instances where it has rejected apps and changed App Store rules to its apparent benefit, such as when it began rejecting some parental control apps for using Mobile Device Management after the release of the Screen Time feature.

As the antitrust investigation has unfolded, Apple has been involved in some public battles over ‌App Store‌ policies and fees, first with the “Hey” email app and currently with Epic Games.
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The antitrust hearing that Apple CEO Tim Cook, Google CEO Sundar Pichai, Facebook CEO Mark Zuckerberg, and Amazon CEO Jeff Bezos participated in back in July confirmed that all of the companies are engaging in "behavior which is deeply disturbing and requires Congress to take action," according to Representative David Cicilline, the chairman of the House antitrust panel leading the inquiry.


Cicilline made the remarks in an interview with Bloomberg, where he said that the investigation has confirmed that Apple, Google, Amazon, and Facebook are all abusing their market power to the detriment of consumers.
"The kind of common theme is the abuse of their market power to maintain their market dominance, to crush competitors, to exclude folks from their platform and to earn monopoly rents."
Cicilline said that he is prepared to deliver recommendations as soon as next month, and that Congress must act urgently to protect consumers. Cicilline did not go into detail about the recommendations the panel would deliver, but he says he's working with Republicans to find common ground on "biggest, boldest ideas."

According to Bloomberg, Cicilline did mention the possibility of a Glass-Steagall law for technology platforms, which would prevent tech companies from both running a platform and competing on it at the same time.
"That's a big idea," he said about separating the two functions. "It would be one way to try to separate out what is a relationship fraught with conflicts that I think is promoting tremendous market dominance and bullying behavior by Amazon, as an example."
The antitrust committee's report will address four areas: changes to current antitrust laws, reforms aimed at the tech sector, strengthening private antitrust litigation by plaintiffs, and ensuring the DoJ and FTC have the resources to do their jobs.

The U.S. House Judiciary Antitrust Subcommittee has been investigating Apple, Google, Amazon, and Facebook since July 2019, culminating in a hearing with the CEOs of all of the companies.

For Apple, the subcommittee has focused on the company's App Store policies and fees, specifically instances where it has rejected apps and changed App Store rules to its apparent benefit, such as when it began rejecting some parental control apps for using Mobile Device Management after the release of the Screen Time feature.

As the antitrust investigation has unfolded, Apple has been involved in some public battles over ‌App Store‌ policies and fees, first with the "Hey" email app and currently with Epic Games.
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Apple Teams Up With Gallaudet University to Provide Tech and Learning Opportunities to Students

Apple is teaming up with Gallaudet University for a multifaceted collaboration that will provide students with accessible technology, learning opportunities, and career options, according to Gallaudet University President Roberta Cordano.

Starting this fall, Gallaudet plans to provide all of its students and faculty with an iPad Pro, Apple Pencil, and Smart Folio for the ‌iPad Pro‌ for learning and teaching, with students and teachers at the Laurent Clerc National Deaf Education Center also participating.

The benefits to Gallaudet of having the Apple technology include increased personalized learning capabilities, greater digital fluency, an increase in student performance and engagement, quicker turnaround time for assessments, improved record-keeping of students’ progress, and instant communication between peers and teachers. It also presents new opportunities for innovative learning and teaching strategies.

Apple devices are among the most accessible ever and continue to transform the way learners learn and teachers teach. Gallaudet is very excited to be partnering with Apple, and most especially to be part of their efforts to increase opportunities for tens of millions of students with disabilities all over the world.

Gallaudet will be the first university to participate in a new Apple scholarship that’s available for students of color with disabilities, and students will be provided with the tools and guidance to develop bilingual apps in American Sign Language (ASL) and English.

Scholarships will support students who are pursuing degrees and coursework in information technology, computer science, and other science, technology, and mathematics fields.

Apple plans to provide Gallaudet students with an opportunity to participate in the annual Worldwide Developers Conference, and there’s a new recruitment program with Gallaudet available through Apple Carnegie Library. The store employs more than 30 team members of the deaf and hard of hearing community, and many of those are Gallaudet students or alumni.

In partnership with Apple Carnegie Library, Gallaudet and Clerc Center work to develop customized training, sessions, and programming for students, faculty, staff, and K-12 teachers.
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Apple is teaming up with Gallaudet University for a multifaceted collaboration that will provide students with accessible technology, learning opportunities, and career options, according to Gallaudet University President Roberta Cordano.


Starting this fall, Gallaudet plans to provide all of its students and faculty with an iPad Pro, Apple Pencil, and Smart Folio for the ‌iPad Pro‌ for learning and teaching, with students and teachers at the Laurent Clerc National Deaf Education Center also participating.
The benefits to Gallaudet of having the Apple technology include increased personalized learning capabilities, greater digital fluency, an increase in student performance and engagement, quicker turnaround time for assessments, improved record-keeping of students' progress, and instant communication between peers and teachers. It also presents new opportunities for innovative learning and teaching strategies.

Apple devices are among the most accessible ever and continue to transform the way learners learn and teachers teach. Gallaudet is very excited to be partnering with Apple, and most especially to be part of their efforts to increase opportunities for tens of millions of students with disabilities all over the world.
Gallaudet will be the first university to participate in a new Apple scholarship that's available for students of color with disabilities, and students will be provided with the tools and guidance to develop bilingual apps in American Sign Language (ASL) and English.

Scholarships will support students who are pursuing degrees and coursework in information technology, computer science, and other science, technology, and mathematics fields.

Apple plans to provide Gallaudet students with an opportunity to participate in the annual Worldwide Developers Conference, and there's a new recruitment program with Gallaudet available through Apple Carnegie Library. The store employs more than 30 team members of the deaf and hard of hearing community, and many of those are Gallaudet students or alumni.

In partnership with Apple Carnegie Library, Gallaudet and Clerc Center work to develop customized training, sessions, and programming for students, faculty, staff, and K-12 teachers.
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Apple Sparks Speculation About September 10 Event With YouTube Livestream Test

Apple today launched a livestream test on YouTube that lists a September 10 date, which has led to some speculation that Apple could be holding an event on that day. Apple quickly removed the testing stream, but dozens of Twitter users and MacRumors readers were able to capture screenshots.

Image via Reddit

There is no confirmation that September 10 is the date that Apple plans to hold an event, however, and it could just be a random date entered for a livestream test, or the date that was used last year as last year’s iPhone event took place on Tuesday, September 10.

Apple does not typically hold events on Thursdays, so September 10 would be an unusual choice. There’s no clear word on when Apple might hold an event this year because 2020’s ‌iPhone‌ release timelines will be different. Apple at the end of July confirmed that this year’s iPhones would launch a few weeks later than usual, meaning an October debut instead of a September debut.

Apple could still hold an event in September, but leaker Jon Prosser has said that the Cupertino company will hold its event in October, during the week of October 12. Whether that prediction is accurate remains to be seen. Either way, the September 10 date is not likely to be the date of the event, and the week of September 7 is probably out all together. September 7 is Labor Day, a holiday, and Friday is September 11, a date that Apple avoids.

If the event isn’t held in October, the week of September 14 would be another solid guess as to when an event might happen.
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Apple today launched a livestream test on YouTube that lists a September 10 date, which has led to some speculation that Apple could be holding an event on that day. Apple quickly removed the testing stream, but dozens of Twitter users and MacRumors readers were able to capture screenshots.

Image via Reddit

There is no confirmation that September 10 is the date that Apple plans to hold an event, however, and it could just be a random date entered for a livestream test, or the date that was used last year as last year's iPhone event took place on Tuesday, September 10.

Apple does not typically hold events on Thursdays, so September 10 would be an unusual choice. There's no clear word on when Apple might hold an event this year because 2020's ‌iPhone‌ release timelines will be different. Apple at the end of July confirmed that this year's iPhones would launch a few weeks later than usual, meaning an October debut instead of a September debut.

Apple could still hold an event in September, but leaker Jon Prosser has said that the Cupertino company will hold its event in October, during the week of October 12. Whether that prediction is accurate remains to be seen. Either way, the September 10 date is not likely to be the date of the event, and the week of September 7 is probably out all together. September 7 is Labor Day, a holiday, and Friday is September 11, a date that Apple avoids.

If the event isn't held in October, the week of September 14 would be another solid guess as to when an event might happen.
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Apple Dominates Smart Watch Market in First Half of 2020 Thanks to Series 5 Demand

The Apple Watch accounted for 51.4 percent of worldwide smart watch market revenue brought in during the first half of 2020, according to new data shared today by Counterpoint Research.


Apple has dominated the smart watch market for years now, and the first half of 2020 is no exception. Other smart watch vendors didn’t even come close to Apple’s smart watch shipment revenue share, with Garmin devices responsible for 9.4 percent of revenue and Huawei devices responsible for 8.3 percent.

Total global smart watch shipments grew 20 percent year over year even amid the pandemic, with Apple’s own shipments growing 22 percent. In total, close to 42 million smart watches were shipped in the first half of 2020.

By shipment volume, the ‌Apple Watch‌ Series 5 was the best selling smart watch worldwide in the first half of 2020, followed by the more affordable ‌Apple Watch‌ Series 3. The Huawei Watch GT2 and the Galaxy Watch Active 2 were the number three and four best selling watches, respectively.

“Apple continued to dominate the smartwatch market both in volume and value. Apple captured a record half of the market in terms of revenue due to strong demand for the ‌Apple Watch‌ S5 models. In terms of shipment volumes, ‌Apple Watch‌ grew 22% globally with Europe and North America being the fastest growing markets in the first half of 2020.”

Counterpoint Research expects that fall detection and SPO2 will be two key features that will see mass adoption in future smart watch models. Apple has already implemented fall detection, and rumors have suggested that blood oxygen monitoring could be a feature included in the ‌Apple Watch‌ Series 6.

Blood oxygen monitoring would allow the ‌Apple Watch‌ to measure the amount of oxygen in the blood, as this reading can be helpful to know whether to seek immediate medical attention.
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The Apple Watch accounted for 51.4 percent of worldwide smart watch market revenue brought in during the first half of 2020, according to new data shared today by Counterpoint Research.


Apple has dominated the smart watch market for years now, and the first half of 2020 is no exception. Other smart watch vendors didn't even come close to Apple's smart watch shipment revenue share, with Garmin devices responsible for 9.4 percent of revenue and Huawei devices responsible for 8.3 percent.

Total global smart watch shipments grew 20 percent year over year even amid the pandemic, with Apple's own shipments growing 22 percent. In total, close to 42 million smart watches were shipped in the first half of 2020.

By shipment volume, the ‌Apple Watch‌ Series 5 was the best selling smart watch worldwide in the first half of 2020, followed by the more affordable ‌Apple Watch‌ Series 3. The Huawei Watch GT2 and the Galaxy Watch Active 2 were the number three and four best selling watches, respectively.
"Apple continued to dominate the smartwatch market both in volume and value. Apple captured a record half of the market in terms of revenue due to strong demand for the ‌Apple Watch‌ S5 models. In terms of shipment volumes, ‌Apple Watch‌ grew 22% globally with Europe and North America being the fastest growing markets in the first half of 2020."
Counterpoint Research expects that fall detection and SPO2 will be two key features that will see mass adoption in future smart watch models. Apple has already implemented fall detection, and rumors have suggested that blood oxygen monitoring could be a feature included in the ‌Apple Watch‌ Series 6.

Blood oxygen monitoring would allow the ‌Apple Watch‌ to measure the amount of oxygen in the blood, as this reading can be helpful to know whether to seek immediate medical attention.
This article, "Apple Dominates Smart Watch Market in First Half of 2020 Thanks to Series 5 Demand" first appeared on MacRumors.com

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